How-to guide

Make a post in the Studio

Put your own pictures or a video in the tray, let the AI write or write it yourself, and send a post for each account to the approval queue.

The Studio is where you put a post together yourself: photos from your phone, pictures from your library, a product's photos from your store, a video you made. You lay them out in a tray, improve them if you like, pick the accounts, and the AI writes a text for each account, or you write one. Every post you send from the Studio waits in the Approval queue, whatever your approval rule says: nothing is published from here.

Use Generate from products to make posts for several products at once, with pictures SemPost makes for you. Use the Studio when you choose the pictures: your own shots, a picture with its price on it, a scene you liked, a video.

An example

Ece sells handmade ceramics. A new speckled mug is in her store. In the Studio she presses From a store and picks the mug: its four photos land in the tray, and its name, description, price and page fill Content. She makes a scene of the mug on a kitchen table and adds it as the cover. Under Accounts she ticks Instagram, Facebook and Pinterest and leaves Content type on Automatic. What will be sent shows a carousel of the five pictures on Instagram and Facebook, and a pin with the cover on Pinterest. She keeps The AI writes and presses Send to the approval queue · … credits. Soon three posts wait in the Approval queue, each with a text written for its network.

The Studio's page

  • Media, on the left, is the tray: the post's pictures and its video. Accounts is under it.
  • Content, on the right, holds the text, the link, the hashtags and the first comment. Under it, Send to the approval queue shows what each account will get.
  • The send button and the progress are in the bar at the foot of the page. On a phone, everything is in one column.
  • Start over, at the top, empties the tray, the content and the accounts, and the browser forgets them. The files themselves stay in Media.

Your work waits for you

Until you send, the Studio keeps the tray, the content and the chosen accounts in this browser, for you and this workspace: after a reload or a visit to another page, it's all back, with a note. A file deleted since leaves the tray, and an account disconnected since is left out. TikTok's Publish directly settings aren't kept: TikTok asks for them on every post. Sending and Start over clear what was kept. When you come with something new, such as Make a post in the Studio from the Video Studio, the Studio first asks about the earlier work: Bring it back (what you brought joins its tray) or Discard it.

Make a post

Open the Studio

In the sidebar, under Create, choose Studio. In the Shopify admin, open SemPost and choose Studio. A file's … menu on the Media page has Open in the Studio too.

Fill the tray

Under Media, add files with Upload (from your device), Library, From a store (pick a product) or From a link (paste a product page's address under Product page and press Fetch). A product brings up to 10 of its photos and fills Content with its name, description, price and page. The tray holds 10 pictures and one video. Before uploading files made or changed with AI outside SemPost, tick Made with AI: see AI labels on your pictures and videos.

The first picture is the Cover: it leads the posts. To change the order, drag a picture onto another one's place (on a phone, press and hold), or use Make it the cover and the … menu (Move earlier, Move later). × takes a file out of the tray; pressing a picture opens it large.

Improve the pictures, if you like

Edit, under each picture, adds a badge, a price or a discount code band, or changes the format or makes a collage, for free. Under the tray, Make a scene places the product in a new setting with AI, and Make a video turns the pictures into a video. See Edit pictures and make scenes and Make a video in the Studio.

Write the content

Under Content, choose who writes:

  • The AI writes: fill Title or product name (needed), Description, Price and Notes for the AI. The AI reads the description's first 2,000 characters and writes each account its own text; the description isn't posted as it is. Over 300 characters, Make it short with AI · … credits shortens it, and Back to the earlier one undoes that.
  • I'll write: your Post text goes to every account as it is, and you can still edit each post in the approval queue. Title is shown on Pinterest, YouTube and TikTok.

Below, add the Link, the Hashtags and a First comment, and Comment to DM where your workspace has it. SemPost places each one the way its network takes it: see First comment, hashtags, link and UTM.

Choose the accounts

Under Accounts, tick up to 10 accounts. Each one gets its own post. Content type starts on Automatic, which posts the pictures, or the video when the tray holds only a video; YouTube always takes a video. Pick a type such as Reel (video, 9:16) to post the tray's video. When the tray has no video, The AI writes makes a free slideshow of the tray's pictures for the video types, 9:16 and silent, and Moving opening clip · … credits can open it with a 5-second AI clip; I'll write needs a video in the tray first. A slideshow with a scene or another picture made with AI in it is AI content: its posts get the network's AI label where SemPost can set one.

Check what will be sent

Under Send to the approval queue, What will be sent lists each account's post: its type, the media it takes from the tray, who writes its text and how long it may be, how many hashtags it takes and where the link goes. How does it work? explains the rules.

Send

More options has a Proposed time: at least 5 minutes ahead, in your workspace's time zone, and the approver can change it. With The AI writes, it also has Language (each account's own language unless you pick one), Campaign and Discount code. Then press Send to the approval queue · … credits in the bar at the foot. With I'll write, the button is Send to the approval queue and costs nothing.

While the AI writes

The bar shows each step, such as Writing the text · step 2 of 5, then how many posts are in the approval queue, with Go to the approval queue. You can leave the page: the work goes on, and the Generating card at the top of the Approval queue follows it.

Every Studio post waits in Waiting until an admin or the owner approves it, even when your approval rule is None. The proposed time is a proposal: the approver plans each post. See The approval queue.

Instagram music and TikTok

  • Instagram Reels: in What will be sent, Add Instagram music picks a track from Instagram's own library. Only accounts connected through Facebook can use it.
  • TikTok: posts reach the TikTok app as drafts that you finish there. Publish directly opens TikTok's settings (Who can view it?, what others may do, Commercial content disclosure and, for a video, TikTok music). Press Save as a direct post: the post is published when it's approved. A photo post with an AI-made picture still goes as a draft, because TikTok's photo posts can't carry the AI label. TikTok gets no logo, picture text or closing card, but a picture you labelled with Edit goes as it is. A Video Studio video goes without its logo and closing card; one in 4:5, 1:1 or 16:9 goes as its 9:16 final.

Start from a special day

On a day in Special days, Open in the Studio opens the page with a strip on top, Preparing for …. Notes for the AI start with the day, and the AI gets the day with its tone and the words to avoid. A day of remembrance or a greeting takes no products: the strip says so and offers Write a message. Remove takes the day away. See Special days.

What it costs

The tray, Edit, the slideshow video and I'll write are free. The AI writes, Make it short with AI, Let the AI suggest (hashtags), Make a scene, the Moving opening clip and the paid parts of Make a video cost credits: each button shows its price before you press it, and an answer the AI can't use isn't charged.

ActionCreditsOther models
AI texts for one product's posts151–15
An AI scene from your product photo2215–54
A 5-second motion clip4040–300
A voiceover of about 35 seconds43–4
Ambient sound for a 20-second video60
Scheduling, publishing, analytics and slideshow videosFree

If something goes wrong

The bar at the foot says what is missing before you can send:

  • Add a picture or a video to the tray first. / Choose at least one account. / Give the AI a title or a product name. / Write the post's text.
  • Fix the marked fields in Content. The link must start with https://, and the price must be a number such as 1120.87.
  • An account has a video type, but the tray has no video. Make one with Make a video, or pick a picture type. An account has a picture type, but the tray has no pictures. Add pictures, or pick a video type.
  • The proposed time must be at least 5 minutes from now.
  • Not enough credits (balance: …). The owner can buy credits in Settings › Billing.

Other messages:

  • An account can't take this media as chosen: pick another content type or other media. With only a video in the tray, a network that takes no video, such as Google Business Profile, can't have a post, and its row under What will be sent says so: untick it or add pictures.
  • TikTok gets this video as its 9:16 final without the logo and closing card, and that final is in the trash or deleted. Restore it, or leave TikTok out. A Video Studio shape or variant goes to TikTok as its final's clean copy: restore the 9:16 final from the trash on the Media page.
  • This workspace already has jobs running. Try again when one has finished. A workspace runs two jobs at a time.
  • The price changed. Look at the new total before generating. Nothing was taken: press the button again.
  • The posts could not be written., or another reason, followed by Unused credits were refunded. The AI's work stopped and the credits it didn't use came back: send again.
  • The tray's pictures or video are no longer in the library. Someone deleted them meanwhile: add them again.
  • The pictures could not be fetched from that address. or No product details could be read from this page. Upload the photos instead. Etsy doesn't allow its pages to be read.
  • Today's upload limit (1 GB) is reached. Try again tomorrow. A product's photos count toward it too.
  • The Studio isn't in your menu. Your role is viewer: editors, admins and the owner use the Studio.

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